Emerald Ward is the force behind Gorilla Zmoke — A brand born from speed, power, and an unapologetic love for the culture of modified cars and motorcycles.

Born in San Diego, California, raised in the heart of Detroit, Michigan, and now living in Austin, Texas, Emerald’s journey reflects a blend of West Coast style, Motor City grit, and Texas horsepower.

A few years ago, everything changed after being introduced to the high-octane world of TX2K — where horsepower meets lifestyle, and only the fastest earn respect. That moment sparked the creation of Gorilla Zmoke.

This isn’t just a brand.
It’s a mindset.

At the center of it all stands the Gorilla — not just an animal, but a symbol. A heavyweight champion of the drag strip. Crowned in gold, draped in Zmoke, and unbothered by the noise of those left behind. He represents raw, primal dominance — the kind it takes to win when everything is on the line.

When you wear Gorilla Zmoke, you’re not just wearing a logo —
you’re wearing a crown.

The engine is idling.
The tires are smoking.
The world is watching.

Gorilla Zmoke — Turbocharge Your Lifestyle. Own the Crown. Take It All.

From the staging lanes of TX2K to the neon glow of midnight streets, every piece is designed for the exclusive few who understand one thing:

Second place is just the first loser.

Bold. Loud. Unapologetically premium.
Built for those who live life at the redline.